Latest News – July 13
The Writing’s on the Wall – Mural Contest Underway
Advertising. Marketing. Branding. No matter what you call it, it’s about getting the message out for your business. Back in Leadville’s boom days, the sides of building and barns were today’s billboards, waiting for the next “commercial,” to be painted on them.The Tabor’s fading messages from yesteryear!
Today, those larger-than-life murals may carry a company’s message, but more and more are becoming giant canvases for artists to display their work and to create a pleasing environment for residents and visitors.
Passersby find it hard to miss the mural on the side of “Cycles of Life” with the huge Accountant lettering displayed down the side, highlighting building owner KC Corti’s occupation, housed in the upstairs unit. And more recently, Amanda Good’s scenic aspens beautifully painted on the north side of the Melanzana building.
Well, here’s a great opportunity for artists to have their artwork seen by thousands and thousands of people who drive, walk and bike past the SE corner of 4th & Harrison: The Scarlet!
In cooperation with Pabst Blue Ribbon (PBR), The Scarlet is hosting the next Colorado PBR Art Show, with the winner’s work being painted on the north side of their building at 326 Harrison Avenue in historic downtown Leadville.
Entries will be displayed in a special event on Tuesday, August 20 at The Scarlet, with the public voting on a Peoples’ Choice Award: 1st, 2nd and 3rd places. The Grand Prize winner will receive $500, in addition to having their design painted on the exterior wall for all to see.
“We are very excited to be partnering with PBR on this creative venture. It’s going to be great to see what designs the artists come up with,” said Lee Trujillo, owner of The Scarlet.
Of course, entrants are required to give the artwork a Leadville theme or scene. Boom Days? Mining? What about Ski Joring? The list seems endless when it comes to Leadville history. So get out that sketch pad and start drawing your design. You may collaborate with other artists, or create your own. The winning piece must include PBR branding and Leadville local heritage as a theme.
Here’s a link to a story about the PBR mural recently painted on the side of the Victoria Tavern in Salida. This should get the creative juices flowing!Bill Hudson’s design which was transformed into a mural on the side of Salida’s Victoria Tavern. Photo: Pagosa Springs Daily News.